Chief Customer Advocate
Jasmine Green is Vice President and Chief Customer Advocate for Nationwide Insurance. She is responsible for the Office of Customer Advocacy. Green serves as a champion for customers across all of Nationwide’s businesses. Her role is unique within the company and there are few like it in any industry. It underscores Nationwide’s commitment to focus on the customer and help them protect what’s most important.
She has a distinguished career with Nationwide that began over 20 years ago in the Claims organization. Green previously served as Associate Vice President in the Office of the President for Nationwide Insurance Western Operations. During her tenure at Nationwide, she has also served in leadership roles in Product and Claims in Tennessee, Kentucky, Michigan and Texas.
Green's successes include:
- Developing a reporting strategy to enhance the customer experience
- Creating a heightened culture of awareness for customer advocacy
- Building partnerships with business units to help enhance customer service
- Collaborating with business units to improve service recovery
- Creating strategies to increase associate recognition in the area of customer advocacy
Green was named a 2010 Woman Worth Watching by Diversity and Technology Magazine, and the 2012 Chief Customer Advocate of the Year, by the Chief Customer Officer Council.
She is a member of the board of trustees for the Columbus Medical Association Foundation, a board member for the Better Business Bureau of Central Ohio Inc., a founding member and steering committee member of the Women's Leadership Network for United Way of Delaware County, Ohio. Additionally, she is a member of Chief Customer Officer and Customer Experience Councils and holds a bachelor’s degree in accounting from The University of Memphis as well as additional executive studies from the University Of Michigan Ross School Of Business.